Quietly, Kentucky coach Mark Stoops made an emphatic statement with his 2014 recruiting class: The Wildcats aren't going to sit idly by and watch the big boy have all the fun.
Just months removed from a 2-10 debut that resulted in Kentucky's fourth straight losing season, Stoops secured the No. 20 recruiting class in the ESPN rankings. It was the highest-ever finish for Kentucky in ESPN's recruiting rankings.
Stoops rubbed shoulders with the SEC's best, signing 28 players, including six ESPN 300 members and eight four-stars. Stoops flipped a Florida State commit and beat out Alabama for a highly coveted defensive tackle. He snagged a top-10 quarterback and filled critical holes on both sides of the ball.
Stoops has zero SEC wins on his Kentucky resume, but he got a major win on signing day.
"We hit on a lot of areas," Stoops told ESPN.com Thursday.
"Last year, we did a nice job of piecing together a good a class as we could in five or six weeks. From that point on -- from signing day last year to signing day this year -- I thought it was absolutely the most critical time for us to have a great year in recruiting. We needed good players, we needed guys at every position."
But the Wildcats couldn't afford to just fill space. That would have been counterproductive for a team looking to rebuild. Kentucky needed both quality and quantity, which can be a tough task for a new coach at a struggling program.
Stoops said he and his coaches set out with a simple message of building relationships and getting in front of as many quality prospects as possible. They got players on campus for junior days when Stoops' crew first arrived last year, they got them to last year's record-setting spring game, they got them to basketball games to see that other historic program on campus, and they stayed confident in their message of the future.
There was no magic selling point, just very detailed process of showing prospects exactly what they were doing in the program, not just in games.
"They understood that we were in for a little bit of a struggle -- that this is a rebuild -- and we need good players to rebuild this program," Stoops said. "They understood very clearly the success that we've had before and what we do offensively and defensively. These coaches have been very successful and showed them exactly what our plan was for the future."
Stoops held a top-20 class for most of 2013, proving that players didn't waver, despite the Wildcats' on-field struggles. He was able to keep ESPN 300 defensive end Denzel Ware, who flip-flopped between Kentucky and Florida State for months before staying with the Wildcats. He kept ESPN 300 early enrollee quarterback Drew Barker, who went through winter workouts and has a chance to push for the starting spot this year.
Stoops also kept ESPN 300 standouts Thaddeus Snodgrass (wide receiver) and Stanley Williams (running back), and he sold Kentucky to four-star defensive tackle Matt Elam, who picked the Cats over Alabama last month.
"It's very important to win your fair share of battles, and we're going to win our fair share," Stoops said. "We're going to recruit very hard, we're going to recruit the best players, and we're not afraid to go in and compete. You're going to win some and lose some, but I thought we did a nice job of hitting a very high percentage of guys we targeted."
Where Kentucky really succeeded was in the secondary, signing ESPN 300 cornerbacks Darius West and Kendall Randolph. Stoops desperately needed offensive playmakers, but gaining talents like this in the secondary was crucial.
"It's a real issue," Stoops said of the depth in his secondary.
"For us, it's hard for me to pinpoint an area, but we were clearly not very good in the secondary so I thought that was very important to hit that [hard] as well."
Stoops left fingerprint in 10 states and came away with a handful of players who could make an immediate impact in Lexington. But Stoops understands that this class can't do it alone. He needs development to continue with his current players already on campus. He needs competition to blossom and he needs his upperclassmen to mesh with the youngsters in order to get Kentucky up and running.
"We're at a point where we're still trying to put together a top-notch first team," Stoops said. "Not only do we need depth, we need some playmakers with our starters as well.
"In our business, no one has patience, everybody wants to win now. But it is a process, and we're working to improve every day and we're getting better."