Longhorns have to win in 2013

AUSTIN, Texas -- Coach Mack Brown set the expectations for Texas football, repeatedly telling the media that 2013 and 2014 would be the season when the Longhorns would, "Be back to being really good."

Athletics director Deloss Dodds has helped move the expectations along by saying about Texas: "We are the Joneses."

In 2007 Texas' athletic department chief financial officer responded to criticism on athletic department spending growth by pointing out that the program is self-supporting and making the statement, "We eat what we kill."