One of the most important elements in Apple's turnaround in the late 1990s was Steve Jobs' superb insight in determining which direction the company should choose to move forward.
At the time he took the company over, Apple had dozens of product versions that were not easily differentiated. Jobs knew that deciding what not to do was just as important as deciding what to do. He realized his approach had to change. He replaced the crowded product line with a simple four-tiered model that required eliminating a large number of computer lines, but the resulting simplicity was invaluable in helping the company focus on its core goals.
A move such as this might sound to at least one unnamed player as a surefire recipe to reach the Super Bowl, but there is overwhelming evidence suggesting that this would be the wrong move for the Jets to make.